lf77 Privacy Policy

📋About This Privacy Policy

This Privacy Policy explains how lf77 collects, processes, stores, and protects personal data provided by users of the lf77 platform, including its website at lf77.app, mobile applications, and all related services. By registering an account or using any lf77 service, you acknowledge that you have read and understood this policy in full.

lf77 is committed to maintaining the highest standards of data privacy and security. We understand that players across Dhaka, Chittagong, Sylhet, and every corner of Bangladesh trust us with sensitive personal and financial information. We take that responsibility seriously, implementing robust technical and organisational measures to keep your data safe at all times.

📥Information We Collect

To provide you with a safe, personalised, and compliant gaming experience on lf77, we collect several categories of personal data. This information is gathered when you register an account, verify your identity, make a deposit, play games, or contact our support team.

• Registration data: full name, date of birth, gender, email address, and mobile number (required for bKash, Nagad, or Rocket account linking).
• Identity verification documents: National Identity Card (NID), passport copy, or other government-issued documents as required under KYC procedures.
• Financial data: transaction histories, deposit and withdrawal records, payment method details (masked card numbers, mobile wallet identifiers).
• Technical data: IP address, device type and identifier, browser type, operating system version, session timestamps, and geolocation data (city-level, used for fraud prevention).
• Behavioural data: game play history, betting patterns, session duration, pages visited, and features used within the lf77 platform.
• Communications data: support tickets, live-chat transcripts, email correspondence, and feedback submissions you send to our team.

We may also receive data about you from third-party identity verification providers and payment processors to fulfil our legal obligations around anti-money-laundering (AML) and fraud prevention. All such data is handled under the same strict standards described in this policy.

⚙️How We Use Your Information

lf77 uses the personal data we collect strictly for the following purposes. We do not use your data for purposes incompatible with these stated aims without obtaining your explicit consent beforehand.

• Account management: to create, maintain, verify, and secure your lf77 player account, including age verification to ensure all players are 21 years or older.
• Service delivery: to process deposits and withdrawals via bKash, Nagad, Rocket, Upay, Visa, and Mastercard, and to deliver the games and features you request.
• Legal compliance: to meet our obligations under applicable laws, including KYC verification, AML reporting, responsible gaming requirements, and fraud detection and prevention.
• Customer support: to respond to your queries, resolve account issues, and improve the quality of our support services based on interaction history.
• Marketing communications: to send you relevant promotional updates, bonus notifications, and platform news — only if you have opted in. You may unsubscribe at any time.
• Platform improvement: to analyse usage patterns, diagnose technical issues, and develop new features that enhance the lf77 experience for Bangladeshi players.

🤝Data Sharing and Disclosure

lf77 does not sell, rent, or trade your personal data to any third party. We share your data only in the limited, specific circumstances described below, and only with parties that are contractually bound to process it securely and for no other purpose.

Specifically, we may share relevant data with the following categories of third parties:

• Payment service providers (bKash, Nagad, Rocket, Upay, Visa, Mastercard): only the data necessary to complete your requested financial transaction.
• Identity verification and KYC partners: name, date of birth, and document scans to verify your age and identity in compliance with anti-fraud regulations.
• Legal and regulatory authorities: when we are legally compelled to disclose data by a court order, law-enforcement request, or other binding legal obligation.

💳Payment Data and Financial Information

When you make deposits or request withdrawals on lf77, financial transaction data is processed in real time through our integrated payment partners. For mobile wallet payments via bKash, Nagad, or Rocket, only your registered mobile number and transaction reference are recorded on our systems. Full wallet credentials and PINs are never stored by lf77.

For card payments via Visa or Mastercard, lf77 uses tokenisation technology provided by PCI-DSS-compliant processors. We store only a masked representation of your card (for example, ending in the last four digits) for reference; we never store the full card number, CVV, or expiry date on our servers.

🍪Cookies and Tracking Technologies

lf77 uses cookies and similar tracking technologies (such as local storage tokens and session identifiers) to operate the platform correctly, remember your preferences, and analyse overall usage patterns. We use three categories of cookies:

• Essential cookies: strictly necessary for the platform to function. These manage your login session, maintain game state, and prevent fraud. They cannot be disabled without disrupting service.
• Functional cookies: remember your language preference (English or Bengali), currency display (BDT), and notification settings to provide a consistent experience across sessions.
• Analytics cookies: collect anonymised, aggregated data about how users navigate lf77 so we can identify performance issues, test new features, and improve platform reliability.

You may manage cookie preferences through your browser settings. Please note that disabling essential cookies will prevent you from accessing certain features of lf77, including your account and the games library.

📅Data Retention

lf77 retains personal data only for as long as is necessary to fulfil the purposes for which it was collected, or as required by applicable law. Account data is retained for the lifetime of your active account plus a minimum of five years thereafter to meet regulatory and audit obligations. Transaction records are kept for a minimum of seven years to comply with financial reporting requirements.

When personal data is no longer required and there is no legal basis to retain it, lf77 will securely erase or anonymise it using industry-standard data-destruction methods. You may also request early deletion of your data subject to legal retention obligations by contacting our support team.

⚖️Your Rights

As a lf77 player, you have the following rights with respect to your personal data. To exercise any of these rights, please contact us at [email protected] with your registered email address and a clear description of your request. We aim to respond within 30 days.

• Right of access: you may request a copy of the personal data lf77 holds about you, including what categories of data we hold and how it is being used.
• Right of rectification: you may request correction of any personal data that is inaccurate or incomplete, including updating your registered name, mobile number, or address.
• Right to erasure: you may request deletion of your personal data where it is no longer necessary for the purposes it was collected, subject to our legal retention obligations.
• Right to restrict processing: you may ask lf77 to pause processing your data in certain circumstances, for example while a rectification request is being assessed.
• Right to withdraw consent: where processing is based on your consent (for example, marketing emails), you may withdraw that consent at any time without affecting the lawfulness of prior processing.

Please be aware that exercising certain rights — particularly erasure and restriction — may affect your ability to continue using the lf77 platform, as some data processing is essential to deliver the service. We will always inform you of any such impact before acting on your request.

🔐Security Measures

lf77 implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. These include 256-bit SSL/TLS encryption for all data in transit, AES-256 encryption for sensitive data at rest, firewalls and intrusion-detection systems protecting our server infrastructure, regular independent security audits and penetration testing, and strict internal access controls ensuring that only authorised staff can access personal data on a need-to-know basis.

While lf77 applies industry-leading security standards, no method of electronic transmission or storage is 100% secure. In the unlikely event of a data breach that affects your rights and freedoms, we will notify you and the relevant authorities within the timeframes required by applicable law.

🔗Third-Party Links

The lf77 platform may contain references to game providers such as Pragmatic Play, Evolution Gaming, Spribe, and others. While lf77 carefully selects its technology and content partners, we are not responsible for the privacy practices of any third-party service. We encourage you to review the privacy policy of any external service you interact with independently of the lf77 platform.

🔞Children's Privacy and Age Restriction

lf77 is an online gambling platform intended exclusively for adults. Our services are strictly restricted to individuals who are 21 years of age or older. We do not knowingly collect personal data from individuals under the age of 21. If we become aware that a person under 21 has registered an account or provided personal data, we will immediately suspend the account, delete the associated data, and refund any balance in accordance with our terms.

📝Changes to This Privacy Policy

lf77 reserves the right to update or amend this Privacy Policy at any time to reflect changes in our services, technology, legal requirements, or business practices. When we make material changes, we will update the 'Last Updated' date at the top of this page and, where appropriate, notify active users by email or via an in-platform notification before the changes take effect.

Your continued use of lf77 after any updated Privacy Policy has been published constitutes your acceptance of the revised terms. If you do not agree with the changes, you should stop using the platform and may request account closure and data deletion by contacting our support team.

📬Contact Us and Data Protection Enquiries

If you have any questions, concerns, or requests relating to this Privacy Policy or the way lf77 handles your personal data, please reach out to our dedicated support team. We are available around the clock, 24 hours a day, 7 days a week, to assist players across Bangladesh.

You may reach us at [email protected]. Please include your registered username and a clear description of your enquiry so we can handle your request promptly and securely. We aim to acknowledge all privacy-related requests within 5 business days and resolve them fully within 30 calendar days.